Home Doll industry In China, the fight against poverty is as soft as a plush

In China, the fight against poverty is as soft as a plush


Bombarded by Western entertainment marketing, our markets are filled with all those cartoons that Hollywood has passed off as fashion items. Children are the target of all this cultural conditioning, but when it comes to selling their wares, most of the production is located on the other side of the planet and bears a clearly marked “Made in China” label. .

The Asian giant’s plush industry is one of the largest and most powerful in the world. Today, 5 out of 10 stuffed animals produced worldwide come from Chinese ports and stations. Amid the economic war the United States has declared on China, the eastern country is the largest supplier of stuffed animals supporting America’s cultural industry.

One of these experiments takes place in the city of Ankang, the central industrial province of Shaanxi. The province has one of the largest industrial parks of stuffed animals, devoting 90% of its production to export to the West.

The company produces around 100,000 stuffed animals a day, thanks to the work of more than 600 workers operating its machines in two shifts. The business generates around 3.6 million yuan ($530,000) a day and enables them to produce plushes of key figures from companies such as Disney and Universal, where sieges have been forged against the Asian nation.

Development and the fight against poverty

A few years ago, Ankang was one of the poorest towns in the central Shaanxi region. Its citizens barely lived from a very rudimentary local agriculture, which was not enough for its 30 million inhabitants. Today, with the construction of over 39.5 million people and a state-of-the-art industrial park, the city has become one of the most developed in the region.

The city’s stuffed animal factory has had a very special mission beyond economic development: to lift thousands of mothers out of precarious poverty. To this end, there are employment opportunities for the heads of these families with relocation processes for families living in high-risk areas.

Living closer to their place of work, these women have the advantage of working between 3 and 5 hours a day if they say they have to take care of their children, and of finding work in a factory if they live nearby. Preferential treatment is available. ,

Employees earn at least 3,000 yuan ($440) a month, but their salaries are increased according to a special bonus given for their productivity. The maximum working hours are six hours per shift, as the work they perform requires high concentration and a level of mechanization that does not require such long hours.

softness to strengthen the economy

The majestic company of Ankang is one of the many companies that have uplifted the central China region economically. Among the many advantages that this company has developed are the design areas, which have a team of professionals who design the products that will be manufactured; The production sector, which produces its own raw materials such as trimmings and accessories such as doll eyes, noses and embroidery, and the export sector.

To facilitate this last act, the government organized a train leaving directly from the city, following the part of the ancient Silk Road towards Europe and Central Asia, to fill these areas with stuffed animals. Maintain a smooth business relationship.

The ingredients used by Ankang Plush Company are allergy tested to be safe for children. When making these toys, the use of very small parts is avoided, which poses a risk for the little ones in the house.

Environmental Protection

Due to its population and demographics, China is one of the countries with the most pollution problems, but it is more determined to try to stop and reverse this process. For the example above, the country’s capital, Beijing, has multiplied its green spaces and removed all industrial parks from the metropolitan area. Although pollution has not decreased, the situation in the city shows signs of improvement.

In the case of Ankang Plush Toy Factory, the company follows national environmental protection guidelines that apply nationwide. To do this, the company only uses qualified and certified raw materials, which minimize contamination.

According to the leaders of this company, the use of dark colors in the manufacture of soft toys is avoided, since they are more polluting for the water used in production. In turn, lighter colors are used more to meet requirements and are less harmful to the environment.

Despite the pandemic, the stuffed animal company has had no major problems exporting its products. Orders from the West did not stop even in the most critical period of confinement and production continued its course with very strict biosecurity measures, in order to continue to fill children around the world and families with smiles. Ankang to live with dignity.